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1[{"start":0,"end":1.46,"text":"Yeah, let's kick this off.","words":[{"text":" Yeah","start":0,"end":0.06},{"text":",","start":0.28,"end":0.34},{"text":" let","start":0.34,"end":0.51},{"text":"'s","start":0.51,"end":0.59},{"text":" kick","start":0.62,"end":0.85},{"text":" this","start":0.85,"end":1.08},{"text":" off","start":1.08,"end":1.25},{"text":".","start":1.25,"end":1.38}]},{"start":1.46,"end":3.9,"text":"Okay, so hello everyone.","words":[{"text":" Okay","start":1.46,"end":1.86},{"text":",","start":1.86,"end":2.04},{"text":" so","start":2.06,"end":2.25},{"text":" hello","start":2.27,"end":2.76},{"text":" everyone","start":2.76,"end":3.55},{"text":".","start":3.59,"end":3.9}]},{"start":3.9,"end":5.46,"text":"I'm Leijie Wang.","words":[{"text":" I","start":3.9,"end":3.98},{"text":"'m","start":4.18,"end":4.18},{"text":" Le","start":4.18,"end":4.37},{"text":"ij","start":4.37,"end":4.55},{"text":"ie","start":4.55,"end":4.75},{"text":" 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custom feed?","words":[{"text":" And","start":172.32,"end":172.46},{"text":" what","start":172.6,"end":172.77},{"text":" does","start":172.77,"end":173.03},{"text":" it","start":173.03,"end":173.16},{"text":" actually","start":173.16,"end":173.68},{"text":" take","start":173.68,"end":173.85},{"text":" to","start":173.95,"end":174.07},{"text":" run","start":174.07,"end":174.24},{"text":" a","start":174.28,"end":174.31},{"text":" particular","start":174.45,"end":174.91},{"text":" custom","start":175,"end":175.36},{"text":" feed","start":175.36,"end":175.6},{"text":"?","start":175.64,"end":175.88}]},{"start":175.88,"end":179.14,"text":"And what challenges and opportunities do they face?","words":[{"text":" And","start":175.88,"end":176.01},{"text":" what","start":176.16,"end":176.37},{"text":" challenges","start":176.37,"end":177.07},{"text":" and","start":177.07,"end":177.26},{"text":" opportunities","start":177.92,"end":178.2},{"text":" do","start":178.2,"end":178.34},{"text":" 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sustaining their custom feed ecosystem?","words":[{"text":" Second","start":190.46,"end":191.05},{"text":",","start":191.08,"end":191.27},{"text":" what","start":191.29,"end":191.69},{"text":" kinds","start":191.69,"end":192.2},{"text":" of","start":192.2,"end":192.38},{"text":" how","start":192.59,"end":192.71},{"text":" do","start":192.71,"end":192.91},{"text":" the","start":192.91,"end":193.22},{"text":" feed","start":193.22,"end":193.63},{"text":" creators","start":193.63,"end":194.43},{"text":" building","start":194.51,"end":194.96},{"text":",","start":194.96,"end":195.08},{"text":" maintaining","start":195.08,"end":195.82},{"text":",","start":195.82,"end":195.96},{"text":" and","start":195.96,"end":196.15},{"text":" sustaining","start":196.36,"end":196.9},{"text":" their","start":196.9,"end":197.19},{"text":" custom","start":197.2,"end":197.54},{"text":" feed","start":197.59,"end":197.82},{"text":" 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semi-structured interviews with 24 feed creators on Blue Sky.","words":[{"text":" To","start":204.94,"end":205},{"text":" answer","start":205.22,"end":205.86},{"text":" these","start":205.86,"end":206.32},{"text":" research","start":206.98,"end":207.38},{"text":" questions","start":207.38,"end":208.43},{"text":",","start":208.43,"end":208.7},{"text":" we","start":208.7,"end":208.81},{"text":" conducted","start":208.81,"end":209.34},{"text":" semi","start":209.34,"end":209.56},{"text":"-","start":209.57,"end":209.62},{"text":"st","start":209.62,"end":209.73},{"text":"ructured","start":209.73,"end":210.2},{"text":" interviews","start":210.2,"end":210.61},{"text":" with","start":210.85,"end":211.16},{"text":" 24","start":211.16,"end":211.84},{"text":" feed","start":211.84,"end":212.3},{"text":" creators","start":212.33,"end":213.24},{"text":" on","start":213.24,"end":213.4},{"text":" Blue","start":213.4,"end":213.72},{"text":" 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are others who are building feeds over 10,000 likes.","words":[{"text":" But","start":224.5,"end":224.65},{"text":" there","start":224.78,"end":224.98},{"text":" are","start":224.98,"end":225.15},{"text":" others","start":225.15,"end":225.51},{"text":" who","start":225.51,"end":225.69},{"text":" are","start":225.69,"end":225.87},{"text":" building","start":225.87,"end":226.34},{"text":" feeds","start":226.54,"end":226.64},{"text":" over","start":226.64,"end":226.88},{"text":" 10","start":226.88,"end":227.23},{"text":",","start":227.23,"end":227.34},{"text":"000","start":227.34,"end":227.87},{"text":" likes","start":227.87,"end":228.17},{"text":".","start":228.17,"end":228.4}]},{"start":228.4,"end":235.02,"text":"So we have a good spread in our interviews, from the hobbyist builders to some of the most popular feeds on the platform.","words":[{"text":" So","start":228.4,"end":228.52},{"text":" we","start":228.66,"end":228.66},{"text":" have","start":228.68,"end":228.92},{"text":" 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