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1WEBVTT 2 31 400:00:00.000 --> 00:00:05.000 5Please say hi if you see them in the conference. 6 72 800:00:05.000 --> 00:00:07.000 9Thank you. 10 113 1200:00:30.000 --> 00:00:59.000 13Thank you. 14 154 1600:01:00.000 --> 00:01:01.000 17Hey, I'm Glenn. 18 195 2000:01:01.000 --> 00:01:07.960 21I'm going to talk to you about Oklog, which is a cooperative experiment that we've started 22 236 2400:01:07.960 --> 00:01:15.800 25in the Oakland Bay Area to build a community calendar, so a kind of commons for event data. 26 277 2800:01:15.800 --> 00:01:21.000 29And for a little context for approach, I have some scar tissue from crypto. 30 318 3200:01:21.000 --> 00:01:26.240 33And so one of the things that I really like this term is sewer socialism and I think Zoron 34 359 3600:01:26.240 --> 00:01:31.200 37in New York is one of the folks that exemplifies this, which is you win someone's trust over 38 3910 4000:01:31.200 --> 00:01:33.160 41through an outcome rather than ideologies. 42 4311 4400:01:33.160 --> 00:01:37.520 45So I think as we've gone through this project, even though I think about it as like digital 46 4712 4800:01:37.520 --> 00:01:39.960 49public media infrastructure, I try to really ground it in. 50 5113 5200:01:39.960 --> 00:01:44.640 53We are helping Oaklanders and other Bay Area folk find and go to local events, and we happen 54 5514 5600:01:44.640 --> 00:01:47.480 57to be using that protocol. 58 5915 6000:01:47.480 --> 00:01:52.040 61This all starts with the Oakland Review of Books, which is a new alt weekly that helped 62 6316 6400:01:52.040 --> 00:01:54.160 65us start last year. 66 6717 6800:01:54.160 --> 00:01:58.920 69And as part of the Oakland Review of Books, we started to publish a community calendar 70 7118 7200:01:58.920 --> 00:02:04.520 73of literary events, of cultural events, of protests, and it got some real great pickup. 74 7519 7600:02:04.520 --> 00:02:08.120 77And so one of the things I saw, this is Martina who does a lot of this work for us, and it 78 7920 8000:02:08.120 --> 00:02:11.360 81was a huge pain for her to do this work. 82 8321 8400:02:11.360 --> 00:02:14.880 85All of these events are fragmented all over the place, so getting all that data in one 86 8722 8800:02:14.880 --> 00:02:16.040 89place was a real pain. 90 9123 9200:02:16.040 --> 00:02:18.960 93And then the part that she actually really liked to do that was also really valuable 94 9524 9600:02:18.960 --> 00:02:25.400 97for our audience, which is that curation, the taste, telling people why this might be 98 9925 10000:02:25.400 --> 00:02:28.120 101an interesting thing to go to. 102 10326 10400:02:28.120 --> 00:02:31.240 105That was a tiny portion of the work that she actually got to do. 106 10727 10800:02:31.240 --> 00:02:38.800 109So we built some tools, Discord Bot and some other CMS tools just to help us manage this. 110 11128 11200:02:38.800 --> 00:02:42.640 113And one of the things we started realizing as we talked to lots of other people around 114 11529 11600:02:42.640 --> 00:02:47.920 117the Bay is that there's tons, there's dozens of folks that are doing this same thing, putting 118 11930 12000:02:47.920 --> 00:02:50.800 121together these kind of curated calendars. 122 12331 12400:02:50.800 --> 00:02:54.400 125And so what we decided to do is just get them all in one room. 126 12732 12800:02:54.400 --> 00:03:00.360 129So we invited all of the folks, the public media station, their neighborhood calendar 130 13133 13200:03:00.360 --> 00:03:05.480 133makers, there's lots of folks, alt-weeklys, newsrooms, all that are doing the same thing 134 13534 13600:03:05.480 --> 00:03:09.100 137of managing calendars and helping people find events. 138 13935 14000:03:09.100 --> 00:03:13.600 141So we got everybody together and we talked about how might we share practices, share 142 14336 14400:03:13.600 --> 00:03:16.260 145tools, share data, what would that look like. 146 14737 14800:03:16.260 --> 00:03:20.580 149And one thing that came out of that is everyone had the same sense of how do we do this thing 150 15138 15200:03:20.580 --> 00:03:21.580 153together. 154 15539 15600:03:21.580 --> 00:03:24.820 157We need a mega calendar but not dystopian. 158 15940 16000:03:24.820 --> 00:03:27.820 161And so we can just do things. 162 16341 16400:03:27.820 --> 00:03:33.620 165And so we started to talk about what it might look like to do this together on an open protocol. 166 16742 16800:03:33.620 --> 00:03:37.260 169So we kind of walked through, and I think these are some of the lessons of how we've 170 17143 17200:03:37.260 --> 00:03:42.020 173talked about this, is starting with something like on Instagram Reels where you have a venue 174 17544 17600:03:42.020 --> 00:03:44.340 177publishing their data in this form. 178 17945 18000:03:44.340 --> 00:03:49.380 181We've moved that out now into a database that each of our individual organizations are using, 182 18346 18400:03:49.380 --> 00:03:52.140 185whether it's Grist or Airtable or Excel, what have you. 186 18747 18800:03:52.140 --> 00:03:55.700 189And the next step is can we do this in a shared database. 190 19148 19200:03:55.700 --> 00:04:01.300 193Then here's the at-proto record of a calendar event. 194 19549 19600:04:01.300 --> 00:04:05.780 197And so one of the helpful points here is can you start wherever you get to your events, 198 19950 20000:04:05.780 --> 00:04:10.260 201much like wherever you get to your podcasts, and actually have that event data that venues 202 20351 20400:04:10.260 --> 00:04:14.660 205want out there anyways actually be available, and then there's a lot more we can start doing 206 20752 20800:04:14.660 --> 00:04:16.340 209with it. 210 21153 21200:04:16.340 --> 00:04:20.460 213And some of the advantages that were really attractive to the publishers is one is how 214 21554 21600:04:20.460 --> 00:04:22.440 217do we start sharing these workflow tools. 218 21955 22000:04:22.440 --> 00:04:24.260 221So we have our Discord bot. 222 22356 22400:04:24.260 --> 00:04:27.700 225There are others who have been building tools that are scraping venue sites or big event 226 22757 22800:04:27.700 --> 00:04:28.900 229sites. 230 23158 23200:04:28.900 --> 00:04:33.540 233And tons of folks were just how does the venue actually create their own event or submit 234 23559 23600:04:33.540 --> 00:04:40.220 237it to publishers, all going into the same lexicon, the same data that we can then use. 238 23960 24000:04:40.260 --> 00:04:44.500 241And on the other end, we start being able to do a lot more with that data now that we've 242 24361 24400:04:44.500 --> 00:04:47.500 245all collaborated on that shared element. 246 24762 24800:04:47.500 --> 00:04:50.260 249So one is we can still maintain editorial control. 250 25163 25200:04:50.260 --> 00:04:57.220 253We can still curate what is showing up in our individual publications and the commentary 254 25564 25600:04:57.220 --> 00:04:58.220 257they've put around it. 258 25965 26000:04:58.220 --> 00:04:59.420 261But we can also collaborate. 262 26366 26400:04:59.420 --> 00:05:05.820 265So if we add an event, then or add something, then Coyote or same page SF can use that same 266 26767 26800:05:05.820 --> 00:05:08.220 269data. 270 27168 27200:05:08.220 --> 00:05:12.180 273We can play with whatever format we like, whether it's in a post or in a calendar. 274 27569 27600:05:12.180 --> 00:05:16.540 277And really excited to start exploring more of the social functionality of can we see 278 27970 28000:05:16.540 --> 00:05:21.940 281what folks in your social network are interested in attending or going and not have it be specific 282 28371 28400:05:21.940 --> 00:05:23.380 285to Luma or EventBread or others. 286 28772 28800:05:23.380 --> 00:05:28.220 289I think it starts getting much more attractive from the user perspective. 290 29173 29200:05:28.220 --> 00:05:32.340 293So focusing a little bit more on the publisher control piece. 294 29574 29600:05:32.340 --> 00:05:35.580 297So we can still publish as we do in a newsletter. 298 29975 30000:05:35.580 --> 00:05:37.800 301But I think there's some other interesting examples here. 302 30376 30400:05:38.080 --> 00:05:41.600 305This middle one is from Roundabout at New Public. 306 30777 30800:05:41.600 --> 00:05:46.520 309And one of the things that they're really focused on is how do you moderate, have a 310 31178 31200:05:46.520 --> 00:05:49.600 313local neighborhood steward actually be able to moderate what goes on there. 314 31579 31600:05:49.600 --> 00:05:52.560 317I think they're using the same schema that we are. 318 31980 32000:05:52.560 --> 00:05:57.160 321I think there's going to be some really interesting ways to interoperate there. 322 32381 32400:05:57.160 --> 00:05:58.400 325Another really interesting example. 326 32782 32800:05:58.400 --> 00:06:01.960 329This is a group down in the Bay called the Relational Tech Project. 330 33183 33200:06:02.440 --> 00:06:08.640 333What they're doing is enabling neighborhood stewards to use AI tools to build their own 334 33584 33600:06:08.640 --> 00:06:11.120 337applications, including things like calendar apps. 338 33985 34000:06:11.120 --> 00:06:15.640 341And allow that to be much more situated and fit for what that community needs. 342 34386 34400:06:15.640 --> 00:06:20.640 345So the community of the outer sunset, for instance, in San Francisco, also wants to see 346 34787 34800:06:20.640 --> 00:06:24.200 349how the waves are, for instance, and incorporate things that make sense for that community. 350 35188 35200:06:26.400 --> 00:06:31.760 353So what's next from here is after our community calendar conference, we had not only a 354 35589 35600:06:31.800 --> 00:06:34.800 357bunch of these media organizations excited, we have a bunch of people who really want 358 35990 36000:06:34.800 --> 00:06:36.400 361to collaborate on the tech side. 362 36391 36400:06:36.400 --> 00:06:41.920 365And one in particular that's really interesting is KQED, which is our big local NPR station 366 36792 36800:06:41.920 --> 00:06:44.920 369that is really interested in anchoring and supporting this. 370 37193 37200:06:44.920 --> 00:06:48.440 373And so we're starting to go down the path of what might it look like to create a community 374 37594 37600:06:48.440 --> 00:06:54.160 377PDS for the Oakland Bay Area and specifically starting with events. 378 37995 38000:06:54.160 --> 00:06:59.760 381We're also starting to explore new local applications that actually take advantage of this collaboration. 382 38396 38400:06:59.760 --> 00:07:04.960 385So one organization is thinking about doing a pop up calendar that's kind of poorly suited 386 38797 38800:07:04.960 --> 00:07:07.640 389for existing things like Yelp and others. 390 39198 39200:07:07.640 --> 00:07:09.120 393So that's one thing we're looking into. 394 39599 39600:07:09.120 --> 00:07:13.120 397Others are things more like a TV guide ish, like what's happening right now in Oakland, 398 399100 40000:07:13.120 --> 00:07:14.120 401the Bay Area. 402 403101 40400:07:14.120 --> 00:07:17.760 405So I think there's going to be a lot of things that we can start building on top of this. 406 407102 40800:07:17.760 --> 00:07:22.680 409We're starting with the media curators that are already trusted, that already have audience, 410 411103 41200:07:22.680 --> 00:07:24.320 413that already have attention. 414 415104 41600:07:24.320 --> 00:07:28.560 417But from there, we're really excited to expand that participation and get more venues involved 418 419105 42000:07:28.560 --> 00:07:31.040 421and ultimately more residents. 422 423106 42400:07:31.040 --> 00:07:35.800 425And then we're also looking at beyond what this group can do together just on events, 426 427107 42800:07:35.800 --> 00:07:39.600 429but thinking more generally about what does the local community API look like? 430 431108 43200:07:39.600 --> 00:07:42.080 433What does all the public data that we could share? 434 435109 43600:07:42.080 --> 00:07:46.920 437I think there's lots of other use cases of things like buy nothing groups or lending 438 439110 44000:07:46.920 --> 00:07:52.960 441libraries or lots of things that exist on the margins of existing social platforms that 442 443111 44400:07:52.960 --> 00:07:57.800 445if we had more of a public spectrum for the open social web, we can see really different 446 447112 44800:07:57.800 --> 00:07:59.600 449applications develop. 450 451113 45200:07:59.600 --> 00:08:04.360 453Much like in the US, the kind of content you see on PBS or NPR is quite a bit different 454 455114 45600:08:04.360 --> 00:08:06.760 457than the way you see commercially. 458 459115 46000:08:06.760 --> 00:08:11.880 461And then ideally, this all feeds into, hey, if this works in Oakland and the Bay Area 462 463116 46400:08:11.880 --> 00:08:16.560 465and works for this NPR station or this Alt Weekly, how do we create this playbook that 466 467117 46800:08:16.560 --> 00:08:21.240 469allows other geographies to do similar things of building for themselves? 470 471118 47200:08:21.240 --> 00:08:23.640 473Yeah, so that's where we are. 474 475119 47600:08:23.640 --> 00:08:24.640 477It's all kind of emergent. 478 479120 48000:08:24.800 --> 00:08:29.200 481But I think what I really love about it is it feels like a great demonstration of what 482 483121 48400:08:29.200 --> 00:08:34.360 485I think is the promise of these applications on that protocol, which is really by collaborating 486 487122 48800:08:34.360 --> 00:08:38.360 489across organization, can we actually build something that has a better experience for 490 491123 49200:08:38.360 --> 00:08:39.360 493the users? 494 495124 49600:08:39.360 --> 00:08:43.640 497You don't need to know anything about how this is built other than everybody has collaborated 498 499125 50000:08:43.640 --> 00:08:44.640 501to make it better. 502 503126 50400:08:44.640 --> 00:08:45.640 505And that's what you see. 506 507127 50800:08:45.640 --> 00:08:49.200 509And so we can just do things together is the point. 510 511128 51200:08:49.200 --> 00:08:52.200 513So let's hope wrong. 514 515129 51600:08:54.840 --> 00:08:55.840 517Thank you so much. 518 519130 52000:08:55.840 --> 00:08:59.080 521What a great phrase to end on. 522 523131 52400:08:59.080 --> 00:09:00.640 525And you know what, folks? 526 527132 52800:09:00.640 --> 00:09:01.640 529We did it. 530 531133 53200:09:01.640 --> 00:09:02.640 533It's 4.40. 534 535134 53600:09:02.640 --> 00:09:07.680 537We ran four 10-minute lightning talks and we ended on time. 538 539135 54000:09:07.680 --> 00:09:12.440 541Breaking an atmosphere of tradition of running late all the time. 542 543136 54400:09:12.440 --> 00:09:14.080 545We did it, folks, and we did it together. 546 547137 54800:09:14.080 --> 00:09:15.080 549So thank you very much. 550